Judith Williamson
– Consuming Passions
Consuming Passions taught me a lot regarding interpreting systems of signification inherent within advertisements in a socio-cultural context. In other words, how advertising uses various techniques to strip away all emotions or feelings from the systems in which they originally gain meaning and to correlate them to the objects being sold, thus linking the unattainable with the attainable in the process.
Annnnnnnnnnnnnnd reading Derrida’s influence on her work is a slight guilty pleasure, I admit.

Judith Williamson

Consuming Passions

Consuming Passions taught me a lot regarding interpreting systems of signification inherent within advertisements in a socio-cultural context. In other words, how advertising uses various techniques to strip away all emotions or feelings from the systems in which they originally gain meaning and to correlate them to the objects being sold, thus linking the unattainable with the attainable in the process.

Annnnnnnnnnnnnnd reading Derrida’s influence on her work is a slight guilty pleasure, I admit.

  1. asktubelord posted this